Mission
To empower communities to do more with what they already have.
Our Values
- TRANSPARENCY – Demonstrate to others what it looks like to be real, honest and humble.
- HUMILITY – Do not place yourself above others and lay down any pride that may exist in your life.
- EXCELLENCE – The effort and quality we must demonstrate with all things we lay our hands to.
- TEAMWORK – Our commitment and dedication to each other to serve and meet the needs of our clients.
- RESOURCEFULNESS – Our ability to demonstrate how to deal well with new or difficult situations.
- INTEGRITY – We should be demonstrating the quality of being honest and fair and live a life that is complete or whole.
- COMMITMENT – Our attitude of dedication, loyalty and follow through to our word and continuing to do good for others through keeping each other accountable.
- KINDNESS – Strive to treat others in a way that improves their mind and/or character.
Rules of the Reef
- The client’s need is the top priority.
- We pursue optimal returns through discipline and service excellence.
- From birthdays to milestones, we celebrate!
- We respond quickly: to our clients and to each other.
- We check our egos at the door every morning.
- Your family is an extension of our family.
- Our word is our bond.
- We recognize and encourage one another.
- We all pitch in, and no task is beneath us.
- Humor and fun are a must. ☺︎